[FunXone] Proximity to Advertisement Gets Co-Opted By Its Environment

 

Sharad Haksar takes pictures of people doing unexpected things in close proximity to advertisements. Someone urinating next to a Nike slogan exhorting them to �Just do it.� Or a toothless Indian gentleman standing in front of a stack of Colgate boxes that promise �strong teeth.� His work once again points out how advertising gets co-opted by its environment, for good or for ill. 

 

 

 

 

 

 

 

 

 

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